Internet Marketing

One of Facebook's First Employees Explains Why Email Marketing Is Better Than Social Media Marketing
mlm-digest.com

How you can take advantage when everyone else is focused on social.

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Why CMOs Should Engage With Niche Bloggers
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Effective CMOs operates at the nexus of the C-Suite and customer support – creating a brand voice that is authentic and effectively amplified in a way that doesn’t cheapen the message. “Challenging” doesn’t even begin to describe the daily struggle that this mission creates. It might be tempting to keep your head down and push […]

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Elevate your Marketing Career with One Simple Word: Strategy
mlm-digest.com

Not everyone can say that within 4 years, they went from being an individual contributor to the VP of a billion dollar company. McLean Donnelly can. How did he do it? As someone with a design background, you might expect the answer was jaw-dropping designs. But that is only part of the magic. It is […]

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Learn how to Become a Better Storyteller with Insights from GoDaddy’s Shawn Pfunder
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Storytelling is a buzzword that has made it’s way around the marketing block several times. And as GoDaddy’s Editor in Chief, Shawn Pfunder, shared, storytelling continues to be relevant because our brains are insatiable for stories. Through stories of his own ranging from Christian Slater impersonations to a death-defying Grandfather, Shawn showed attendees at Digital […]

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3 Ways Millennials Are Leveraging Social Influence for Social Good
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How you can use your platform to make a difference.

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How Glossier Hacked Social Media to Build A Cult-Like Following
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Former blogger Emily Weiss had a hunch: If she could translate women’s real needs into products, she could build a beauty company unlike any other.

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Data Strategy and Data Modelling
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In recent research released by Econsultancy & Oracle Marketing Cloud alarming statistics were released that showed while the adoption of Marketing Automation in Australia & New Zealand was relatively high, only 1/5th of those surveyed felt their automation capabilities were “advanced”. How can you take your Marketing Automation from basic to advanced? In this blog […]

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5 Ingredients to Master the Perfect Content Marketing Recipe #DSMPLS
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Creating content day in and day out is exhausting. Constantly coming up with creative ideas and pushing yourself to come up with things you’ve never thought of is incredibly hard. But luckily, TopRank Marketing’s Executive Content Chef, Ashley Zeckman, was in the kitchen to help us cook up strategies for content creation at Digital Summit […]

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5 Digital Marketing Trends Your Business Needs to Try
mlm-digest.com

In order for your business to keep growing in the digital marketplace, you’ve got to develop a marketing strategy that keeps up with the technology.

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5 Examples of Brands Using Cross-Channel Tactics to Drive Real Results
mlm-digest.com

The goal of your cross-marketing strategy should be to tell all your audience and customers a similar brand story across multiple channels. However, you need do so in a slightly different way for each one while holding user engagement. Your story has to be slightly different for each channel due to the fact that people […]

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5 Reasons Your Business May Not Be Ready for a Marketing Agency
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A good agency can serve as an inspirational partner that coaxes you out of being inward-focused and uninteresting to your audience. But, it’s not for everyone.

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An Introduction to Google Posts for B2B Marketers
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Google recently announced the launch of Google Posts for all businesses listed in Google My Business. Google Posts appear alongside your business listing in search results and can be used to promote special events and offers, particular content and products, and encourage people to sign up to your newsletter. Google Posts offers B2B companies a […]

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Behind the Marketing Curtain: An Interview With Comedian, Marketer Tim Washer
mlm-digest.com

As we marketers long to make meaningful connections with our audience, we often look deep into our figurative crystal balls in hopes of finding a way to lay an irresistible field of content that will trap their attention. Unfortunately, we can end up putting our audience to sleep—leaving the door open for more colorful characters to […]

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Digital Marketing News: VR is Growing, AI is Watching & 3 Billion are on Social Media
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Global Social Media User Base Reaches 3 Billion A new report compiled by HootSuite and We Are Social found that the total number of social media users has now exceeded 3 billion, accounting for about 40 percent of the global population. Truly an incredible number, and one that speaks to the contemporary ubiquity of these […]

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Online Gemstone Shopping
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Purchase Gemstones online at Mirraw.com. Browse 15000+ varieties of Gemstones in the form of Gemstone necklace sets, Gemstone earrings, Gemstone rings with great discount offer. Visit a website to see latest collection.

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Top 10 Marketing Conferences For Entrepreneurs
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Marketing conferences are the shortest route to increased knowledge, exposure and opportunity.

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5 Things B2B Marketers Should Learn from B2C
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The world of B2B marketing is changing rapidly. Over the past few years, we’ve seen trends emerge that challenge many of the traditional ways we think about demand generation. A great illustration of this movement was the latest SiriusDecisions “Demand Unit Waterfall”, released just a few months ago, which essentially redefines the definition of a […]

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15 Ways to Supercharge Your Digital Marketing #DSMPLS
mlm-digest.com

Good marketing programs involve strategy, goals, target audience, tactics and measurement. Great marketing programs often include a special ingredient to really supercharge the engine of leads and sales. To help you supercharge your marketing success, I’ve reached out to some of the most trusted voices in the digital marketing world speaking at the upcoming Digital […]

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The Evolution of Influencers, From the 1700s to Today (Infographic)
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While influencer marketing may have started long ago, it’s reaching new heights today with the help of social media.

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American Express Has a Lot to Teach You About Content Marketing
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Prioritize quality over quantity, stay alert and listen to customers.

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Embrace Design Thinking to Create More Relevant Marketing
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For strategic advantage and breakthrough innovation, build diverse teams that take an empathetic view of the customer experience.

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