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Digital Marketing News: Mobile Beats Desktop, YouTube Stories, Facebook for Kids?
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TopRank Marketing has partnered with Onalytica for the Women in Tech: Hot Topics and Influencers List for 2018. The list features influencers in the categories of Artificial Intelligence, FinTech, Blockchain, BigData, IoT, EdTech, MarTech, InsurTech, Virtual Reality, and Cyber Security. Onalytica Blog Study: 80% Of Brands Plan To Boost Video Spending In 2018. Of course Facebook and […]

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Looking for a Cool Tool to Make Your Company Profitable? Have You Considered Facebook Live?
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Build Facebook Live videos into your social and overall marketing outlook to gain the constant viewership that can be monetized.

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Digital Marketing News: Clowns for Whoppers, Facebook Dynamic, Automatic Messages
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Persado now generates emotionally-targeted marketing messages for individuals. Copywriters, prepare to start feeling nervous: Persado uses machine learning and people’s reactions to previous campaigns to determine users’ emotional profiles and is now launching Persado One, which allows the text to be generated for individual users. MarTech Today How many people see your content on each […]

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Facebook Says 126 Million Users May Have Been Exposed to Russian Posts
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Facebook, Google and Twitter are set to testify before a congressional subcommittee on Russia’s attempt to use social media to influence last year’s election.

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Digital Marketing News: Pinterest PPC, Facebook Sets, Online Beats Offline Shopping
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Need help understanding Machine Learning? We now live in an age where machines can teach themselves without human intervention. Sound scary? It should. Scary amazing that is. Applications for machine learning extend from marketing to medicine to interstellar space travel. Find out what Machine Learning is, how it works, and how it will change the […]

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Top Tips to Create Facebook Videos to Market Your Business (Infographic)
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Video is one of the best way to engage and attract customers on the social platform.

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Digital Marketing News: Visual Content Trends, Facebook Ads Controversy & Bing Retargeting
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The Hottest Visual Content Marketing Trends in 2017 [Infographic] Visual content can help you boost your content marketing efforts in terms of engagement and resonance. This infographic shows the most common types of visual content marketing, what type of visuals consumers prefer and more. Social Media Today Facebook’s Ad Metrics Come Under Scrutiny Yet Again […]

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Join 50,000+ Business Owners Who Generate Their Leads and Sales on Facebook by George Madiou
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  Join 50,000+ Business Owners Who Generate Their Leads and Sales on Facebook 22Social is a refreshingly simple, yet powerful, Facebook-approved technology that upgrades your Facebook Business Page with the ability to create dynamic lead capture pages, contests, sweepstakes, live…Read more

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How To Get Great Results Immediately With Just Your Facebook Page by Max Steingart
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There is a lot great information available to you out there that can produce results for you and help you make sales on Facebook over time. What you’re about to learn in this article series is faster, easier to do…Read more

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Digital Marketing News: Facebook Domination, Google Snippets & Twitter Sponsored Live Video
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Facebook Remains the Dominant Social Platform [Infographic] In North America, Facebook still gets more traffic than any other social media platform. In this infographic, you’ll discover statistics on loyalty, growth and reciprocity to understand why Facebook is essential for advertisers and news publishers.(Social Media Today) Another Study Shows How Featured Snippets Steal Significant Traffic from […]

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3 New Facebook Updates, Features Businesses Should Take Advantage Of
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From revamping its News Feed algorithm and page layouts to rolling out its own version of Snapchat last week, Facebook has been busy adding new features and capabilities over the past few months. For the average user, these changes are making it easier and more fun to share and engage on the platform. For businesses, […]

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The Queen of Facebook Tells All on Generating Facebook Marketing ROI
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True to form, Mari Smith kicked off her presentation at Social Media Marketing World last week by sharing her full bio in the form of emojis and poking fun at her own mixed accent which immediately put the packed room at ease. When someone with experience like Mari takes the stage, you perk up and get […]

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Online Marketing News: Millennial Micro Influencers, Apple Clips, Facebook Seasons
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Infographic: Who Is the Millennial Female Micro Influencer? Who is a millennial female micro influencer? How does she compare to your average social media user? She tends to have a larger following with more engagement, and posts about topics like travel, fashion and health and fitness. This infographic sums up who this person is and […]

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Online Marketing News: Netflix Teaches B2B, Email Benchmarks & Facebook is a Copycat
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What B2B marketers can learn from Netflix [Infographic] What could B2B marketers possibly learn from Netflix? It turns out, quite a bit. Namely, that scheduled marketing needs to take a back seat to content that’s packaged for consumption when your prospects are ready. LookBookHQ Email Marketing Benchmarks: 4Q16 Average Open, Click, and Bounce Rates A […]

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8 Reasons Facebook Will Beat All Other Digital Marketing Channels This Year
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Why entrepreneurs should select Facebook as your primary digital marketing channel.

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Online Marketing News: Generational Video, Facebook Ups the Volume and Hiring an SEO
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Infographic: How Gens X, Y and Z Consume Video Content A new infographic shows how content consumers across generations interact with video content — unsurprisingly, Gen Z consumes video at a higher frequency than their Gen Y and Gen X counterparts, but the platform and preferred format data may surprise you. AdWeek Facebook Videos Will […]

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Online Marketing News: The New Influence, Facebook Trend Overhaul, Snapchat TV Style
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The Future of Influencer Marketing Research Report 2017 TopRank Marketing and Traackr, in partnership with Altimeter, released a brand new report this week. The goal of this report was to clarify the definition and meaning of influencer marketing and provide solid future direction to influencer marketing programs through research. For example, 71% of marketers said […]

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Facebook Jail – Do You Know How You Got There?
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I have noticed that as of late, many of you have ended up in FB jail, as they call it… and you may be thinking… what did I do to have this happen? Here are 10 things that will or…Read more

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Facebook Pages Just Got a Lot More Customizable-Here’s What You Need to Know
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Back in 2006, creating a Facebook Page was mind-numbingly simple. You picked your URL, uploaded a picture, filled out a few boxes, and that was it. Unlike its chief rival, MySpace, there was no mucking about with HTML, no picking the right animated backgrounds, no blinking green fonts to fine-tune. Of course, the flipside of […]

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Facebook Advertising: How to Get More for Your Budget
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Gather around, children, and let me tell you a story of Facebook advertising in the long-forgotten year of 2012. In that gilded age, whenever your page posted an update, up to 20% of your followers would see it in their feeds organically. It was a simpler time. A gentler time. And a time when Facebook […]

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Facebook Underreported iPhone Traffic for Some Publishers
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The social giant said on Friday that a recent update to one of its metrics had led to the issue and affected publishers using one of its legacy platforms.

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