Media

How to Repurpose Your Social Media Content
mlm-digest.com

Don’t let your hard work go to waste.

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Digital Marketing News: Social Media Trends, What CMOs Search For & Mobile Ads Soar
mlm-digest.com

Social Media Trends to Put Into Practice in 2018 [Infographic] What should social media marketers focus on in 2018? This infographic shows several trends, like social media ROI, mobile growth and trust. Social Media Today Search, Paid And SEO, Rank Higher As CMOs Seek New Agency Partners What do CMOs look for in agency partners? […]

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Social Media Marketing Spotlight: U.S. Bank Rallies Local Allies for a Friendly, Engaging #MNNice #NiceOff
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Roughly 120,000 visitors from 130 countries descended on the Twin Cities last week to take part in Super Bowl LII festivities hosted in downtown Minneapolis. To welcome visitors to the Land of 10,000 Lakes, Minneapolis-based U.S. Bank—which just so happens to have its name on the stadium that hosted the big game—wanted to give visitors […]

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This Media Company Used Hip Hop and Sneakers to Attract 55 Million Viewers and Sell for Over $250 Million
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Andrew Medal chats with Rich Antoniello about how Complex Media is redefining the culture by sparking conversation through hip hop, sneakers, tech, news and sports.

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A Twitter Hashtag Won't Cost Much, But It's Worth Its Weight in Goal. 3 Keys to an Effective Social Media Presence
mlm-digest.com

You and your company can get ‘social’ even without a full-fledged marketing budget.

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Irish Hotel Publicly Shames Social Media Influencer for Requesting Free Stay
mlm-digest.com

‘Maybe I should tell my staff they will be featured in your video in lieu of receiving payment for work carried out while you’re in residence?’

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What You Can Learn From These 3 Celebrity Women on Using Social Media for Social Good
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From including your audience in your brand story to being a resource, here are some tips to help you do good on social media.

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Mary Kay, Alpha Chi Omega Raise Domestic Violence Awareness through Social Media Contest
mlm-digest.com

Mary Kay Inc., the iconic Dallas, Texas-based beauty brand, and women’s fraternity Alpha Chi Omega recently announced the winners of a social media contest held during National Domestic Violence Awareness Month in October to inspire healthy relationships among young people.

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How to Craft an Effective Social Media Strategy
mlm-digest.com

As social platforms have grown in popularity, so too has the importance of building an effective social media strategy. With one click of a button, companies have direct lines of communication to millions of consumers and potential consumers. While it’s now functionally easier than ever to reach people from all corners of the globe, that doesn’t mean it’s […]

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Year In Review: 6 Platform Changes That Shook Up Social Media Marketing in 2017
mlm-digest.com

With 2018 on the horizon, we’re all in a state of reflection, looking back on all the good, the bad and the ugly 2017 brought us. When it comes to social media, it’s hard not to think about the latter two. With all the political turmoil and uptick in trolling, even Facebook recently admitted that […]

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8 Social Media Influencers Under 10 Who Put Grownups to Shame
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If these kids can make it happen, then we all have no excuse.

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Wendy's Amazing Social Media Team Shares The Secrets to its Success
mlm-digest.com

The operators of the restaurant chain’s Twitter feed talked about their process during a Reddit AMA.

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5 Purpose-Driven Companies Making an Inspiring Splash on Social Media
mlm-digest.com

As our world becomes increasingly connected through the internet, social media and mobile technologies, consumer awareness and engagement around local and global social, economic, political and environmental challenges are soaring to new heights. As a result, people desperately want to invest their time and money where their hearts are by supporting and working for companies […]

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This PR Guru Says When It Comes to Social Media, Stop Doing These 5 Things Right Now
mlm-digest.com

Jessica Abo sits down with the founder of MB Social to get tips on you can help your brand break through all of the noise online.

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12 Industry-Specific Opportunities for Boosting Social Media Engagement
mlm-digest.com

In the ever-changing social media landscape, we marketers are often on the prowl for meaningful data and insights to understand what works, what doesn’t and where our opportunities may lie. As a result, we often turn to industry research and studies, which often feature benchmarks that help us better internalize our own metrics and understand […]

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A Simple 3-Step Approach to Successful Social Media Advertising
mlm-digest.com

There’s so much to learn with social media advertising that it’s difficult to know exactly where to start.

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5 Questions to Answer BEFORE You Develop a Social Media Strategy
mlm-digest.com

Last weekend I decided to build something. So I went to Home Depot and asked a nice man in an orange apron to tell me what supplies I needed. “Okay, what are you building?” he asked. “Oh, you know, something…maybe out of wood? Perhaps a birdhouse, or some furniture, or a planter,” I replied. “Don’t […]

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How Retail Can Embrace Social Media For The Holiday Season
mlm-digest.com

If early signs are any indication, the 2017 holiday season will look a lot different than previous holiday seasons for retailers. That has huge implications for the types of marketing campaigns they will run. What Happened to Black Friday? First of all, you’re a lot more likely to hear that “Black Friday is dead” this […]

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10 Tips for Creating the Perfect Social Media Content for Your Brand
mlm-digest.com

As a brand, social media is one of your biggest assets. Here’s some advice from the experts at VSCO.

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How to Engage With Your Social Media Followers Quickly and Authentically
mlm-digest.com

A comment or some form of engagement is usually a sign that people love your social media content. And it’s important to reciprocate and respond to these interactions.

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10 Secrets to Going Viral on Social Media
mlm-digest.com

Focus on creating content that is timely and that generates engagement.

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