Chief Marketing Officers (CMOs) lead teams of forward-thinking, creative people that find ways to make the ordinary a little more exciting. Unfortunately, I’ve witnessed more than a few CMOs forgetting their audience during critical presentations. As they unleash “death by PowerPoint”, everyone’s eyes start to glaze over. And, before you know it, the enthusiasm is […]
DSA Attorney and Government Relations Manager Brian Bennett was recently a featured panelist at the State Government Affairs Committee 2017 National Summit in March in New Orleans.
The work world is simultaneously in love and hate with meetings – from congratulatory mugs for surviving ‘another meeting that could have been an email’ to the mandatory ‘check-in’ meetings that seem to plague event the tightest of calendars. It is generally accepted that meetings are necessary for effective work to be done. However, not […]
Get the Most Out of Your Speaker Investment In a perfect world, you would have an unlimited budget to hire top keynote speakers for all your meetings and conventions. Since it’s not, here are some proven suggestions that have been successfully incorporated by many companies and associations. Adopt them into your meeting planning process, and […]
Many businesses are currently incorporating remote workers into their staff, a move that has tremendous value: incorporating remote work cuts down on office costs, allows employees to work with more freedom to manage their time, and brings in new hires from around the world rather than in one specific city. But as the old adage […]
Amid ongoing scrutiny from regulators and the press regarding its business practices, Herbalife is taking every opportunity to tell its own story to the public and policymakers. This week, a dozen Herbalife members traveled from five states to Washington, D.C.