Plan

Thumbs Down on Trump’s Tax Reform Plan
mlm-digest.com

Let’s Get the Conversation Started! By Richard Henderson, Publisher, Home Business Magazine I am thumbs down on Trump’s tax reform plan (currently known as the Tax Cuts and Jobs Act); which is currently winding its way through Congress. Trump’s tax plan will regressively slash taxes primarily on the wealthy, significantly increase our deficits and national […]

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Everything You Need to Build a LinkedIn Marketing Tactical Plan
mlm-digest.com

Over the last five years, we’ve seen an evolution in the way B2B marketers are talking about and using social media. We’ve evolved from asking “Should we be doing it?” to “Is what we are doing worth it?” to now “How do I make this really effective channel even more effective?”. According to a recent […]

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4 Ways to Improvise When Your Business Plan Goes Awry: Lessons from the Military
mlm-digest.com

Justin Constantine, an inspirational speaker, leadership consultant, and entrepreneur, who served in the U.S. Marine Corps and now acts as a liaison between the military and corporate communities, has developed tips for executives on improvising when a business plan goes awry. “There’s a military adage that no plan survives contact with the enemy,” said Constantine. […]

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Going Beyond Email Metrics: A Framework To Help You Plan Your Campaign
mlm-digest.com

Not long ago, I was reading a great post by my colleague Ben Fettes on the importance of understanding email metrics, how they're calculated, and how they can help a marketer not only to identify, isolate, and tackle potential issues in their marketing funnel — but also develop optimization strategies to create and deliver more […]

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5 Ways to Incorporate Virtual Reality Into Your Marketing Plan
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Big Companies are successfully using VR to market to customers. You could, too.

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LegalShield Rolls Out Employee Profit Sharing Plan
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LegalShield on Thursday introduced a new profit sharing plan, giving employees of the legal services provider a bigger stake in company performance.

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4 Components of a Killer Content Marketing Tactical Plan on LinkedIn
mlm-digest.com

“People spend time on other social networks, but they invest time on LinkedIn.” For the first time in the history of media, users can engage with the world’s professionals in one place. The LinkedIn network provides access to a  quality audience within a professional context. Furthermore, professionals engage with purpose and content on LinkedIn including: […]

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3 Ways to Gather Actionable Insights From Google Analytics to Inform Your Marketing Plan
mlm-digest.com

Today’s marketers are lucky. Why? The amount of data and tools to help interpret that data present an opportunity to be far more effective than in the past. However, marketers may not be using one of the most well-known tools in the most effective way. We’re talking about Google Analytics. Unfortunately, it can be incredibly […]

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Bigland defends controversial dealer bonus plan
mlm-digest.com

Reid Bigland, CEO of FCA Canada, speaks to media in front of the newly unveiled Chrysler Pacifica minivan on Monday at the Detroit auto show. Dan Janisse / Windsor Star. Share Adjust Comment Print. Fiat Chrysler Canada CEO Reid Bigland is defending …

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From a Dream to Reality: Simple Strategies for Building Your Business Plan
mlm-digest.com

Despite it being a well-worn cliché about if you fail to plan, you plan to fail, the reason it gets repeated so often by business gurus and advisors, is that it so often turns out to be true. Building a business takes planning and a series of short and long-term strategies and goals. If you […]

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Mark Davis: New lease in Oakland is “number one plan” for 2016
mlm-digest.com

With the door to Los Angeles slammed back in his face for 2016, Raiders owner Mark Davis is searching for potential options for his franchise for the future. However, the short-term decision seems to be fairly straightforward. According to Rachel Swan …

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Company picked to design UND's logo has detailed, inclusive plan
mlm-digest.com

O'Hara is the company's president and chief creative officer and is also a member of the New York City Chapter Board of the National Sports Marketing Network. "We are a strategic brand development identity and engagement firm that is trusted across …

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Improving Sprint's reception: Plan hopes filling gaps brings customers
mlm-digest.com

Its purchase of Nextel was a flop that preoccupied executives and left it with a mess of a legacy network, while it bet on the wrong horse for 4G coverage, initially backing WiMAX over LTE. The Overland Park-based company spent billions to revamp its …

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76 Percent of B2B Marketers Plan to Produce More Content Than They Did Last Year
mlm-digest.com

No matter what area of modern marketing you look at when reviewing the year that was 2015, you will find growth, relevance and efficiency. Content marketing is no different. More Content Several of the global experts we talked to focused on the same statistic from the Content Marketing Institute. 70% of B2B marketers plan on […]

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Berko: Paying for son's college a failed plan
mlm-digest.com

Our school systems have morphed into huge multilevel conglomerates that excel in “assembly-line learning.” Though UCF lacks the faculty to cuddle your kid or teach him elementary math or how to read, he'd get a degree because … Contrary to what the …

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The Winning Game Plan for Your Home-Based Business
mlm-digest.com

The IRS defines tax implications, and “business physics” will define your economic outcome, so choose your course wisely! By Greg Crabtree, CPA Whether your home-based business is by choice or necessity, you need to focus on three keys to have a winning game plan: 1.  Define what success looks like 2.  Choose simplicity for organization structure 3.  Count […]

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The large nonprofit health plan is opening two local clinics
mlm-digest.com

In an HMO, a patient typically has a primary care doctor who is the gatekeeper for referrals to specialists and other services in the HMO's network. In contrast, a PPO, or preferred provider …. To increase awareness of its presence, Kaiser has …

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Spain's La Liga 'must plan for Messi and Ronaldo exit'
mlm-digest.com

Spain's top football division, La Liga, must be such a worldwide sporting attraction that it is able to deal with stars Ronaldo or Messi moving on, says the league's president. Javier Tebas says that either player could leave La Liga "within three …

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Anticipate. Plan. Profit.
mlm-digest.com

To capitalize on growth, companies should consider investing in new tools and equipment, fostering and maintaining partnerships with their suppliers and customers, and gaining the knowledge and tools to maximize profits in the changing market. The …

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Got a Plan for Growth? Win a $25,000 Boost from Entrepreneur Media and Canon
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The first-ever Project Grow Challenge will celebrate small businesses in need of a strategic boost.

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Inside Hulu's Bold Plan To Lure New Viewers
mlm-digest.com

When no buyer emerged (the asking price was reportedly around $1 billion), the networks that own the company decided to rethink their approach. CEO Mike … The company plans to boost the marketing budget for its new shows by 70% over last year.

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